Retail
2023 marked a positive turnaround for retail, driven by improvements in inflation, dynamism in credit, and the job market. The fusion of the digital and physical worlds through omnichannel commerce proved to be a winning strategy, emphasizing the need for a strong and optimized local presence. Physical stores are reinventing themselves, transforming into hybrid centers of experience, distribution, and collection, seamlessly integrated with online commerce. The path to continuous growth in retail lies in the efficient adoption of omnichannel strategies, smart utilization of customer data, adaptation to new digital and marketing trends, and commitment to sustainability.
4%
increase in revenue with the adoption of omnichannel strategy.
(source: Relatório Varejo 2023)
66%
is the number of customers who prefer to make a return or exchange directly at the physical store address.
(source: IHRSA)
R$ 1 tri
was the revenue of the retail sector in Brazil in 2022.
(source: SBVC)
Discover how Locasty will help you!
Local SEO Optimization
Sell even more by appearing when your customer searches for your products. Local SEO helps you always stay on top of the results!
Increased visibility in organic search results
Boost in the number of potential customers coming to your store
Positive impact on sales and revenue
Online presence and brand credibility
Data Consolidation
Transform the data of your potential customer's search behavior into valuable insights for creating offers, determining opening hours, and much more.
Data as allies in store planning
Visibility into your customer's search behavior
Insights generated from real demand
Data from official Google platforms
See how searches are performed
Learn which keywords are leading users to find your business and use them to your advantage in creating offers.
Local Reputation
Keep the reputation of the stores up to date where they are present and attract more customers.
Scaled Actions
Save time by taking mass actions. Communicate quickly with your customer and stay ahead of the competition.
Control and Security
When it comes to security, nothing is more important than managing and having control over the access of those who edit and publish information on your Google business listings.
Manage Multiple Locations
Explore the full potential of GBP
Save your team's time by automating manual tasks and focus on local marketing strategies.
Posts
Easily manage the content that will be seen by your potential customer on your company's Google Business Profile.
Reviews
Take care of your brand's reputation and view all reviews and questions from all your locations on a single page.
Image Uploads
Prepare images that represent your product or service and publish them to all your customers in a simple and practical way.
Reports
Have a simple and consolidated view of key data in your Local Marketing and SEO and make better decisions based on the data.
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